The next phase of the internet (Web3) lives on Twitter. That’s where the culture is and where all the major players are.

But the downside is it can cause an unhealthy dose of group think. Especially in the NFT space.

Most people in Web3 think NFTs are JPEGs they use as their profile pic (this is called a PFP - the acronym technically doesn’t make sense as it should really be PP for profile pic. Not sure how the F got in there).

In case you are not familiar, the trend has been to launch a PFP NFT project where the founders will sell a certain number of distinct images of an ape or a penguin or some cartoon character that people then use as their profile pic on Twitter.

The cartoon ape you see above costs six figures.

It’s a digital flex or a way to show status.

This has been the majority of projects in the space since NFTs exploded onto the scene.

But I have to be honest: PFP projects are the LEAST sexy use case of NFT technology.

It’s like owning an advanced space rocket but never leaving the atmosphere. It just sits on earth to draw cartoons.

Let’s think bigger!

So I’m here to break down 5 sexy NFT use cases that make PFP collections look like child’s play.

What is an NFT?

We should back up a little.

An NFT is simply a proof of ownership. This can be a physical or a digital thing.

The easiest comparison is it’s like a deed to a property - an NFT is like a deed.

It’s simply a record of ownership that is recorded on new types of computers called blockchains.

Everyone can access this record.

Ok, so on to the sexiness…

Real Estate

The total value of residential real estate in the US is $43 trillion. Commercial property is around $20 trillion.

That’s a $63 trillion market.

Mmmhhhmmm. I’m feeling some chemistry.

In October 2022 an NFT of a real-world home was sold for $175,000 in Columbia, South Carolina.

So how does this work?

The LLC of the company that wants to sell the home creates an NFT representing ownership of the home.

Whoever purchases that NFT then has ownership of the property. Though the purchase is digital, the ownership is real and whoever owns the NFT owns the physical home in real life.

Wait a minute, Savant!

What about appraisals, lawyers, inspections etc? You can’t just buy a home with a click of a button.

True. There will be many issues to work out.

Disrupting a $63 trillion market won’t be easy, but if it does, it will be sexy AF.

Music

Music is integral to our lives. You hear a song and you feel the feels.

You play that special track and you’re transported to a time and place.

It’s a time machine.

So how are NFTs disrupting the music industry?

There’s a variety of things an artist can do. They can write a song and sell an NFT that entitles the owner of that NFT to a percentage of the royalties.

Or they can create special content for super fans and sell them as NFTs.

The best part is there are no middlemen (that’s where this technology shines).

Here are two examples of how artists have used NFTs to monetize their art:

• American DJ 3lau sold a collection of 33 NFTs featuring soundbites from his album Ultraviolet coupled with animated visual art for $11.7 million.

• Grimes sold an NFT collection which included an original song for $6 million.

Can you feel the sexiness? NFTs are looking pretty handsome right now.

Experiences

There have been a number of forward-thinking brands lately who have spoken about token-gated experiences.

Token what experiences?

This simply means you need a token or an NFT (non-fungible token) to gain access.

A brand can issue NFTs to their super fans. These NFTs guarantee that these fans have access to special perks.

A great example is shoe drops. Historically, companies like NIKE and Adidas have done shoe drops where they’ll make a limited number of shoes available at a certain time online.

Inevitably computer bots buy up all the stock in the first second so the true fans are left with nothing. Then the bot owners resell the shoes on the secondary market at 10x the cost.

Bullshit!

NFTs fix this issue, as you’ll need to use your NFT to gain access.

Sneaker drops with no bots and special access for super fans?

I dare say NFT technology is looking pretty ravishing right now. Flirtatious even.

Gaming

There are 3 billion gamers in the world today.

Gaming is a $200 billion per year market. It’s bigger than music and movies combined.

NFTs have a huge opportunity in video games.

So how does it work?

Current games are created by gaming studios. They own all the IP and can do whatever they want with it.

In Web3 games, your character in the game is an NFT you OWN.

You can buy and sell that NFT whenever you want.

Imagine playing a game for years, building up experience points and skills.

At some point you want to move on to another game. In current games you are out of luck.

The studio owns it. You don’t own shit.

But NFTs change that.

3 billion gamers and a couple hundred billion in revenue for NFTs to disrupt?

If that ain’t sexy I don’t know what is.

Supply Chain Management

Ok, now stay with me here.

I know, supply chain isn’t normally high on the sexy meter.

So how can NFTs bring sexy back to the supply chain?

By removing frequently occurring pain spots that cause significant delays, NFTs have the potential to disrupt the supply chain sector.

This is due to their ability to track data and leave behind a digital trail.

Ok I’m listening.

NFTs and new computers (blockchains) can get rid of bottlenecks, save costs, make supply networks more transparent, and help to avoid chaos throughout the entire process.

Now we’re talking.

In the following example, Walmart reduced trucking invoice discrepancies from 70% to 1% using NFT technology.

That’s a 98.5% reduction in discrepancies.

Is there a greater aphrodisiac than a 98.5% increase in efficiency?

If it exists, I’ve never heard of it.

Closing Thoughts

NFTs get a bad rap in society.

There’s literally people who hate them but have no idea what the actual technology is.

It’s simply a technology.

They’re not JPEGs (that’s crypto art which is recorded with an NFT).

They’re not affecting the environment any more than you booting up your laptop.

But their potential use cases are very sexy.

Hopefully this helps give a quick overview of just how sexy they can be.

Is there anything in Web3/crypto you have questions about? Reply and let me know! I’m happy to cover anything you find interesting about Web3.